What we do

Three things, and we do them properly. Everything else is marketing, and frankly not usually your problem.

Technical audit

A crawl of your site, read by a person. We look at what crawlers actually see: crawl budget waste, indexation problems, render issues, structural mess, and the small things that quietly cap your ceiling. You get a list, prioritised by impact, not by what's easiest for us to fix.

Keyword research

We build a realistic map of what to rank for, grouped by intent and effort. We try to stop you chasing head terms you'll never win, and point you at the long tail where you can actually appear. The output is a working spreadsheet, not a 60-slide deck.

Competitor study

We sit with your top ten and work out what they're doing that works — content, structure, or luck. We don't copy them, but we do read them, because ignoring competitors is how you stay stuck in page two while someone half as good as you slips past.

What it's not

No paid links. No "we guarantee first page" nonsense. No monthly retention where you're paying to keep a report we already wrote you. And no ad spend management — that's a different job and a different person. If you need that, we'll say so and usually know someone honest enough to do it.